News
Drop That Yam!
Tigo’s new promotional advert is quite hilarious and right on point for its target audience. The Television and the radio advert is very catchy and mind stimulating especially the television. aThe likes of Mercy Aseidu and Naa Ashokor brings out the meaning to anyone watching it. The video is about a guy who is getting married to Naa Ashokor whose phone rings and brings out a small and simple phone which amazes the lady;s mother which is Mercy Asiedu and she says drop that yam……………. the amazing part is Mercy speaking English which most people don’t expect. the main idea is to sell Tigo’s new android phone . the guys phone is referred to as yam even though it small which makes it quite ironic and funny. The advert has made waves every where and everyone is talking about it. Am looking forward for that advert to win an award at the Ghana Advertising Awards 2015. those of you who have not watched it go to you tube and enjoy it.
Story:
Monica Otumfuor