According to the MadTime Entertainment CEO, the Valentine’s Day event is to express love to the inmates of the prison.
“Valentine day is a day of love and on a day like that, I am going to share my love with inmates of Nsawam Prison.”
Kwaw Kesse became passionate about the conditions of both the infrastructure and inmates of prisons in Ghana after he spent five weeks in the Kumasi Central Prison for smoking cannabis in public.
He first announced his intention on his Instagram page saying it was “one of the things I am doing this year…all I need is your support, and we can put smiles on the faces of these inmates…”
Kwaw Kesse has since then donated several items including, mattresses, sachets of water, slippers, toothbrush, bags of sugar, bags of rice, gallons of oil and mosquito repellants to the Ho Prison and the Kumasi Central Prison.
The rapper speaking in an interview with KMJ on Daybreak Hitz (Showbiz Review) on Hitz FM believes that there are some people society forgets about “anytime we are having fun and prisoners are one of them, so we have to show them lots of love.”
The “Yakubu” rapper said that preparations are far advanced for the event and called on cooperate Ghana, philanthropists, churches, individuals and organizations to support the initiative to make it a successful one.