MUSIGA charged to package Ghana’s artistic products

MUSIGA charged to package Ghana’s artistic products

The Paramount Chief of Agomeda Nene Mike Gizo has charged the Musicians Union of Ghana to see the Azonto Dance as a potential showbiz export” and brand it to meet international standards.

Nene Mike Gizo urged MUSIGA to ensure that the country’s artistic products are better-packaged to attract tourists.

The former Tourism Minister was speaking at the launch of the first ever Ghana Music Week to be celebrated at the National Theater from October 15 to 21st 2012.

The launch attracted young and old Ghanaian musicians, some MUSIGA regional Executives, the media, various stakeholders and lovers of the industry.

“We hope that as MUSIGA fine-tunes activities of the celebration, it would consider the need to use this festival to ensure our artistic products are better-packaged and branded to meet international standards”. He then cited the Azonto Dance as a potential showbiz export,” Nene Gizo who also chaired the function emphasized.

In a speech read on behalf of the President of the Musicians Union of Ghana, Bice “Obour” Osei Kuffour, who was on assignment in the U.S. at the time, the 2nd Vice President of MUSIGA, Bessa Simons stated the main objective of the Ghana Music Week Celebration as: creating the industry’s biggest platform to bring together and encourage participation of artistes, stakeholders, media and policy makers.

He said: “GMW will seek to recognize, promote and underscore the importance and value of all Ghanaian music forms and foster and promote a lifelong interest in music as a basic human experience and a right within cultural expressions”.

An Administrator of MUSIGA, Ahuma Ocansey enumerated activities such as Sales & Exhibition (all week), Seminars, Symposiums and Workshops for Industry members, including training managers of musicians and their services”.

““A major attraction”, he noted, “will be the Stakeholders Dialogue, where best brain in the industry will join with invited professionals from across the world to discuss ways of improving the standard of the industry”.

Mr. Ocansey, said, “according to the Event Diary, there will be a National Music Essay Contest and Photo Bar & Exhibition.

GMW will also be an avenue where musicians can launch their new products. He said, the Terrace on the third floor of the National Theater, would be the Food & Chill Zone Area, which will include bars, and a Niteclub operating throughout the week.

Mr. Ahuma Ocansey ended by revealing that, “two major musical concerts are scheduled on October 19 (Highlife Fiesta) and Saturday, October 20th, 201- The All-Star Concert featuring the first MUSIGA Honours.

The Full Event Diary for 2012 GMW will be available at on Wednesday, September 19th, 2012.

Story by Ghana/

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