Below is a release from the CEO, Miss Diana Tambe:
We have made it our business to package designer’s participation a successful business and not just global entertainment consumption. If fashion week becomes entertainment and direct communication, what happens to the actual market, the selling that goes on in showrooms after the shows? The empowerment? Creating job opportunities through fashion? The support of edition in fashion and development of skills? The development of the African fashion industry? The Encouragement of Sustainability in products and design?
We aim to encourage and empower the youth, creating job opportunities through fashion, the development of the African fashion industry, the merge of the African and European market and last but not least, alleviate the lives of those suffering from extreme poverty, & encourage talent and handicraft. We are a platform to create Demand & Supply Internationally!” Says the Chief Executive Officer and Founder Miss Diana Tambe.